Laurence brings 35+ years establishing internationally renowned businesses and developing leading global brands. He specializes in developing and executing strategic growth plans along with coaching executive teams. Laurence joined Tumi Inc. in 1985, establishing its premium positioning and overseeing revenue growth from $5.0M to approximately $50.0M. He then went on to join Coach, doubling sales to $500M+ and developing the company as a global lifestyle brand. Laurence held executive positions with Unilever as the EVP and GM of the Elizabeth Arden division. In 2000 he returned to Tumi Inc., guiding the company through two PE transactions in 2002 and 2004, and continued as CEO through 2009 and Board member through 2011 with global sales now in excess of $350.0M. Soon after, Laurence joined Frette as CEO to oversee a turnaround, departing in 2014 to serve as an advisor to high potential brands. Current and past Board memberships include Rosetta Stone, Travelpro, Buster + Punch, and Fender Musical Instruments. Once nationally ranked in the top 10 in squash racquets, he still enjoys the occasional game with his children. He resides in Malibu, California and Milan, Italy.
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